We are delighted to share the highlights and insights from our recent participation in DESIGN TOKYO 2024, held at the Tokyo Big Sight from July 3rd to 5th. This year’s exhibition underscored the rapid development and evolving trends within Japan’s sports and outdoor market.
Development of Japan’s Sports and Outdoor Market Featuring Eco-friendly Socks
Japan’s sports and outdoor market has been witnessing significant growth, driven by an increasing number of enthusiasts embracing outdoor activities and a heightened awareness of health and fitness. The market is also shaped by a strong preference for high-quality, innovative, and sustainable socks and outdoor products.
Future Trends: Combining Outdoor, Design, and Sustainability with eco friendly Socks
As industry trends evolve, products that seamlessly integrate outdoor utility, aesthetic design, and sustainability are gaining prominence. Consumers are increasingly seeking items that not only perform well but also contribute to environmental preservation and enhance their outdoor experiences.
At DESIGN TOKYO 2024, we showcased a range of cutting-edge products that exemplify these trends:
- Design-Driven Printed Socks: Our socks feature advanced printing technology, which significantly reduces water consumption, aligning with sustainable practices.
- Eco friendly Socks Made from GRS Yarn: Made from recycled coffee grounds, these socks meet the Global Recycle Standard (GRS) and offer both comfort and environmental benefits.
- Compression Sports Socks: Engineered with advanced compression technology, these socks provide enhanced support and performance for athletes and outdoor enthusiasts.
Successful Collaborations and Networking
The exhibition proved to be a resounding success, attracting interest from major Japanese distribution channels, intellectual property companies, sports equipment manufacturers, and leading sock brands. We engaged in fruitful discussions, laying the groundwork for future collaborations and expanding our network within the industry.
We extend our heartfelt thanks to everyone who visited our booth and look forward to nurturing these new relationships and exploring exciting opportunities together.
For more information about our sustainable socks and future exhibitions, welcome contact us
